QUICK ANSWERS TO THE QUESTIONS YOU’RE STRUGGLING TO ASK

PREDICTIVE MARKET INTELLIGENCE FOR HEALTHCARE

Predictive Market Intelligence was built specifically for healthcare challenges, starting with modelling US Oncologists and cancer patients.

It’s since been proven in respiratory, rheumatology, gastroenterology, paediatrics, rare diseases, sexual health, biotech and medical devices.

Designed to dramatically accelerate speed-to-insight and reduce risk, Predictive Market intelligence gives you a deep view of the attitudes and opinions of any customer, patient of administrative audience, even those normally restricted by regulation.

BUILT FOR HEALTHCARE

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NO COMPLIANCE CHALLENGES

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NO REPUTATIONAL RISK

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BUILT FOR HEALTHCARE · NO COMPLIANCE CHALLENGES · NO REPUTATIONAL RISK ·

Our Process

  • map priority Audiences

    map priority Audiences

    We work with you to identify and quantify the key audiences at all stages of the patient journey.

  • Model from real-world examples

    real-world modelling

    We don’t just define our audiences, we bring them to life with real-world references as the basis for a big-data interrogation.

  • interview and interrogate

    Infinite survey flexibility

    All analysis is conducted by experienced healthcare researchers without the usual regulatory restrictions.

  • Fully actionable findings

    Fully actionable findings

    We deliver full, actionable reports, written and presented by senior experts comfortable with commercial, scientific & exec. conversations.

CASE STUDY: POSITIONING NARRATIVE

We used Predictive Market Intelligence to test two alternative Positioning Narratives that could carry the messaging for a rare disease treatment.

We found that one created a misunderstanding of the mode of action amongst KOL’s, whereas the other not only aligned with expectations of the drug class, but also created a logical foundation that made the superiority claims more intuitively convincing.

In less than 3 weeks, the correct narrative was identified saving time and resource prior to market launch.

  • "We got far greater value out of our annual adboard by using your approach to identify the insight topics to focus on in advance"

    —CEO, Healthcare Consultancy

  • "We were blown away by your expertise and with the volume of information you had synthesized via the panels"

    —Healthcare Agency Creative Director

  • "This is an excellent piece of research, you’ve really managed to make the elephant in the room visible."

    —Pharmaceutical Head of Corporate Market & competitive Intelligence

LET’S GET STARTED

ONE AUDIENCE. ONE KEY QUESTION. LET US ANSWER THE THING THAT’S KEEPING YOU UP AT NIGHT.

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